A Quarterly Analysis of Cultural Storylines
Trend Report: Trend Report™ is a quarterly review of news, culture, and social media happenings.
Designed for marketing and creative professionals working in industries like advertising, tech, media, politics, and fashion, Trend Report: Trend Report™ is a 70+ page analysis of the recent past offering insights and data into how this moment will evolve. If our current state is a tangled landscape, Trend Report: Trend Report™ is a map through the brush.
An offshoot of Kyle Raymond Fitzpatrick’s weekly newsletter, The Trend Report™, this project is an entirely human-made and completely AI-less effort. Trend Report: Trend Report™ takes the past quarter’s developments across politics, pop culture, and internet memes and categorizes them into three themes that are explored through essays and data analysis, a qualitative and quantitative approach to understanding times like these. The report includes advice on how to act on the recent past, subjects to keep an eye on, links to further reading — and it’s very cute looking too.
Ready to get into it? Explore a preview and options for downloading below, including individual and business options.
Learn more by clicking the options below —
Looking for a preview of Trend Report: Trend Report™? You came to the right place!
This 20-page preview lays out the methodology of the report, along with offering an initial mapping of events and a partial peek at an essay and its related findings.
The full Trend Report: Trend Report™ is a 70+-page review of April through June 2026 mapping topical happenings by their popularity and import. To process this information and share learnings, the Report™ includes —
9 essays
3 data deep dives based on essays
16 pages of predictions and takeaways
4 pages of talent, entertainers, and media properties to keep an eye on
Trend Report: Trend Report™ is a 70+ review of April through June 2026 mapping topical happenings by their popularity and import. To process this information and share learnings, the Report™ includes —
9 essays
3 data deep dives based on essays
16 pages of predictions and takeaways
4 pages of talent, entertainers, and media properties to keep an eye on
Each purchased Report™ is a password-sensitive PDF. The PDF is password-protected to prevent sharing with others who have not paid. Why is that? This Report™ is the product of months of work completed by one person who is working freelance jobs and is not a corporation. You wouldn’t rob him and his family, would you? Note the password can be found in the .txt file.
Each purchase includes a complimentary paid-tier subscription to The Trend Report™ for three months ($15 value).
Trend Report: Trend Report™ is a 70+ review of April through June 2026 mapping topical happenings by their popularity and import. To process this information and share learnings, the Report™ includes —
9 essays
3 data deep dives based on essays
16 pages of predictions and takeaways
4 pages of talent, entertainers, and media properties to keep an eye on
The purchase of a Business-tier package includes —
A password-free copy of the Report™ intended for internal distribution
Team access to The Trend Report™’s TR.BIZ for a quarter, for all supplied business emails
A personal hour walkthrough and question/answer session to review the quarter and brainstorm together
The Business-tier package seeks to help brands and businesses better understand this moment, while working together with The Trend Report™ to navigate a means to move forward.
Looking for a preview of Trend Report: Trend Report™? You came to the right place!
This preview lays out the methodology of the report, along with offering an initial mapping of events and a partial peek at an essay and its related findings.
The full Trend Report: Trend Report™ is a 60+ review of January through March 2026 that maps topical happenings by their popularity and import. To process this information and share learnings, the Report™ includes —
9 essays
14 pages of predictions and takeaways
4 pages of talent, entertainers, and media properties to keep an eye on
Each purchase includes a complimentary paid-tier subscription to The Trend Report™ for three months ($15 value) and access to a live walkthrough and question/answer session about Q1, happening April 24. (If you cannot make the Q&A walkthrough, you’ll be able to access a recording of the session.)
Now discounted! Trend Report: Trend Report™ is a 60+ review of January through March 2026 that maps topical happenings by their popularity and import. To process this information and share learnings, the Report™ includes —
9 essays
14 pages of predictions and takeaways
4 pages of talent, entertainers, and media properties to keep an eye on
Each purchased Report™ is a password-sensitive PDF. The PDF is password-protected to prevent sharing with others who have not paid. Why is that? This Report™ is the product of months of work completed by one person who is working freelance jobs and is not a corporation. You wouldn’t rob him and his family, would you?
The following is only available for the first wave of purchases, which will be back for Q2: Each purchase includes a complimentary paid-tier subscription to The Trend Report™ for three months ($15 value) and access to a live walkthrough and question/answer session about Q1, happening April 24. (If you cannot make the Q&A walkthrough, you’ll be able to access a recording of the session.)
Trend Report: Trend Report™ is a 60+ review of January through March 2026 that maps topical happenings by their popularity and import. To process this information and share learnings, the Report™ includes —
9 essays
14 pages of predictions and takeaways
4 pages of talent, entertainers, and media properties to keep an eye on
The purchase of a Business-tier package includes —
A password-free copy of the Report™ intended for internal distribution
Access to The Trend Report™’s TR.BIZ for a quarter, for all supplied business emails
A personal hour walkthrough and question/answer session to review the quarter and brainstorm together
The Business-tier package seeks to help brands and businesses better understand this moment, while working together with The Trend Report™ to navigate a means to move forward.
Trend Report™: Trend Report™ is made solely by Kyle Raymond Fitzpatrick, a writer and trend analyst based between Los Angeles and Barcelona.
He is available for work in research, writing, and strategy along with lectures and workshops on trend spotting, writing craft, and culture now. He writes the weekly newsletter, The Trend Report™ and co-hosts the HIP REPLACEMENT podcast with Ben Dietz.